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Allen & Gerritsen
Allen & Gerritsen is an independent advertising agency with offices located in Boston and Philadelphia. The agency acquired Philadelphia-based advertising agency Neiman in June 2013〔(New York Times "A Hint of ‘Mad Men’ in an Agency Merger" June 5, 2013 )〕 and GSO/Davis in 2002,〔(Adweek "Allen & Gerritsen Acquiring GSO/Davis" June 19, 2002 )〕 focusing its work on inventing new ways for brands to earn engagement from consumers.〔(Huffington Post "Inventiveness Is the New Creativity" April 10, 2014 )〕
A&G creates content in real-time through its Brand Newsroom, runs an innovation think/make tank called A&G Labs and creates original branded content through A&G Entertainment. Its original content series, #afewgoodminutes, was distributed on CBS’s Boston affiliate in May 2015.〔(The Boston Globe "On TV news, lines blur between journalism, ads" May 30, 2015 )〕
In August 2015, Jennifer Putnam was hired as Chief Creative Officer. Jennifer was previously Creative Director at SapientNitro. Chief Creative Officer Gary Greenberg became Executive Creative Director of A&G’s creative broadcast collaborative, which expands beyond commercial and video production into original programming, films and documentaries.〔(Adweek AgencySpy "Allen & Gerritsen Signs New Chief Creative Officer" Aug 4, 2015 )〕
== Clients ==
A&G works with clients like Comcast XFINITY, Sunoco, Boston Celtics, BlueCross BlueShield, Dietz & Watson, SHURE Microphones, The Campbell Soup Company, Staples Advantage, Meetup, Upworthy, Waters Corporation and Yuengling Brewery.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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